If weight loss were easy, there probably wouldn’t be so many diets and programs out there. Unfortunately, a lot of them are nothing more than fad diets, which are generally going to be a waste of your time and money.

Noom combines the power of technology with the empathy of real human coaches to deliver successful behavior change at scale. Ready to stop dieting? Start Noom - an award-winning weight-loss program designed by psychologists & scientifically proven to create real, sustainable results.

What if there were a program, though, that actually taught you how lose weight and keep it off for good. What if that same program also connected you with a diet coach and support community, who was there to walk with you hand-in-hand on your weight loss journey?

It’s time to meet Noom, a new weight loss and coaching app that has had nearly 50 million members.

With all of its success, it’s no wonder then that it was one of the most searched for diets of 2019 [1], has been plastered all over social media, and has quickly become one of the most popular diets of 2019.

With all the buzz, though, how can you decide if it’s the right diet for you? While there’s a lot to love about this app, there are still some potential downsides to consider as well.

Noom App Cost

Keep reading to find out if it’s worth your consideration.

What is Noom?

Table of Contents

• 5 Review Summary: Where to Buy

Noom App For Fire Tablet

Noom is a hugely weight loss app that has become super popular millennials and older adults alike. It’s tech-friendly, unique, and personalized to help you lose weight in a way that’s safe, healthy, and even fun [2].

To help you reach your diet and health goals, users are asked to quickly fill out a questionnaire asking for specific information such as weight loss roadblock you’ve encountered, your goal weight, your current weight, and any health issues you may have (like diabetes, for example).

Once the goals are established, you’ll get started on a journey towards reaching your weight loss goals.

You’ll work one-on-one with a Noom coach to help reach your goals. To accomplish this, they start by helping you identify your bad habits, so you replace them with good ones.

This is just one of the ways that they claim they can help you keep the weight off for good.

How Does Noom Work?

Once you’ve downloaded the Noom app, you will complete a series of quick and easy steps to get started:

• Complete your diet profile to get a personalized weight loss plan. See how long it will take to reach your goals
• Download the app to track foods, use their food list, and barcode scanner for meal prep and planning
• Track your exercise, get workout tips, and make daily logs of your weight and blood sugar, and blood pressure
• Connect with your Noom Coach via the app
• Connect with the Noom community
• Get daily articles and info to further your eduction and keep on top of the latest weight loss trends and research

Noom was designed by doctors and behavioral psychologists, so its principles are based on science and years of research [3]. This is just one of the things that separates from the fad diet programs out there.

Noom Pros & Cons

What Are Real Customers Saying About Noom?

This is a complete but fun & entertaining mental workout! The information & decision making details make you THINK. An important ingredient for long term weight management!! I am loving my guided walk with NOOM. AND……I’m losing weight!! -Martha B, Verified Reviewer [4]

Based on our research, it’s hard to find many negatives about the Noom diet app. That doesn’t mean that it works for everyone, however, and it isn’t necessarily the best choice for everyone.

Here’s a quick look at pros, and some of the potential cons we’ve identified as well.

Pros

• Learn Healthy Habits
• Individualized Program
• 1-on-1 Coaching
• Connect with the Noom Community
• Database of More Than 150,000 Foods
• Get a Clear Roadmap for How Long it will Take to Reach Your Goals
• Nearly 80% of Users Reported Losing Weight [5]

One of the things that we love about Noom, is that it has more of a focus on changing your habits. This is one of the first steps you’ll need to undertake, in order to make real and meaningful changes.

The weight loss is great too, but learning how to keep it off permanently, is one of the things that makes Noom different from other diets out there.

The other factor that makes Noom a top-choice is that they give you a clear roadmap for how long it’s going to take to reach your goals. This happens as soon as you complete their diet profile, which takes less than 10 minutes to finish. It’s based on your starting weight, your exercise and eating habits, as well as your goal weight.

Seeing this displayed in a graph form is a good way to get motivated right out of the gates, and can quickly set you up for success as you connect with your coach and start the diet.

Cons

Noom Complaints?

Weight loss has been very slow with ups and downs and plenty of plateaus. I have received very little personalized coaching. I am going to see if I make a breakthrough in another couple weeks! [4]

• More Expensive than Other Apps: $54 per Month on Monthly Plan
• Cancellation Has Been an Issue for Some
• Requires Own Grocery Shopping and Meal Prep
• Coaches Aren’t Necessarily “Experts”

The knocks against Noom? It can be pretty expensive, compared to some other similar diets. The reason for the higher price tag? It mostly has to do with the coaching element, as well as all the benefits the app provides. Working one-on-one with a diet coach is typically going cost you a lot more than $50 per month, so if you consider that benefit alone, the price tag may seem a bit more affordable.

If Noom’s pricing is prohibitive, then you may wan to consider a Noom alternative, maybe even one hat has a free plan, like MyFitnessPal (see how they compare). Keep in mind, that you can also bring the cost of Noom down, if you commit to more month at a time.

While Noom does pair you with a coach, the hours they keep aren’t always convenient for everyone. In most cases, you’l be chatting with them via the Noom app, which is another potential downside for those who prefer more of a human connection.

All-in-all, though, we’d say the pros outweigh the cons of Noom, and it’s worth considering if it fits within your budget.

Noom App Cost

Noom Cost: How Much per Month?

How much does Noom cost? Noom starts at $59 per month for their full plan. The monthly price can be lower, however, if you’re willing to buy multiple months at a time.

They currently offer 2 month, 4 month, 6 month, 8 month, and annual plans:

• Monthly Plan: $59
• 2 Months: $99
• 4 Months: $129
• 6 Months: $149
• 8 Months: $159
• Annual Plan: $199
• 14-Day Trial Available

Please note, prices can vary depending on the latest Noom discounts being offered, and all costs can be set as “auto-recurring” if you plan on keeping up with Noom over the long-term. However, these plans can be canceled at any point based on your requirements.

Review Summary: Where to Buy

In summary, we’d say that Noom is worth the price, and worth your consideration for everything that it has to offer. There aren’t many diet apps out there that connect you with your coach, help you form healthy habits, and claim to show you how to keep the weight off for good.

Noom checks all the boxes in terms of being a program that has your best interests in mind. Because of that, all of the other benefits we’ve detailed above, we’re happy to recommend Noom to those who are looking for a long-term solution to their weight loss.

Right now, you can try Noom for 14-days to see if you like it. It’s risk free, and you can cancel at any time:

Resources

1. Year in Search 2018, Google Trends. Retrieved from https://trends.google.com/trends/yis/2018/US/
2. Noom: Stop Dieting. Get life-long results. Noom. com. Retrieved from https://www.noom.com/#/
3. S Jacobs, et al, Adherence as a predictor of weight loss in a commonly used smartphone application, Obes Res Clin Pract. Retrieved from https://www.ncbi.nlm.nih.gov/pubmed/27292942
4. Noom Reviews, Trustpilot. Retrieved from https://www.trustpilot.com/review/noom.com
5. Sang Ouk Chin, et al, Successful weight reduction and maintenance using a smartphone application in those with overweight and obesity, Scientific Reports. Retrieved from https://www.nature.com/articles/srep34563

In order to keep our content free, we may earn a commission from the companies mentioned in this post.

Studies show over 49% of overweight Americans attempt to lose weight at one point or another in their lives [1]. Unfortunately, a significant portion of these individuals never follow through with the program and end up reverting to the status quo.

This is why more and more users are looking for a cutting-edge solution to help with weight loss. To do this, weight loss and health apps have entered the market and created interest. These apps offer insight into losing weight, tracking calories, and how to change your lifestyle for the better.

Here’s a detailed breakdown of two of the more popular apps in the market right now – Noom and Lose It!.

Features Comparison: Does Noom or Lose it! Work Better?

Contents

• 1 Features Comparison: Does Noom or Lose it! Work Better?
  • 1.1 1. Noom Features
  • 1.2 2. Lose It!
• 4 Summary: Is Noom or Lose it! Better?

1. Noom Features

Psychology-Based Weight Loss Programs

Noom uses a team of psychologists to fine-tune each aspect of a person’s weight loss program. There’s science behind each meal and how it’s split up.

This ensures users gain access to hyper-focused weight loss information that other apps don’t offer.

The benefits include:

• Faster response to the new diet
• Consistent results over the long-term
• Easier to follow for beginners

Traditional apps only focus on physical-based solutions, but that is not the case here. This goes a step above to deliver great results.

Noom App Not Working

Barcode Tracking

Tracking is essential when it is time to lose weight. With Noom, users get the opportunity to walk up to the item they’re eating, find the barcode, and scan it.

This is imperative when it comes to seeing good results and making sure the tracking is done properly. The database is extensive with thousands of foods and more added every day.

1-on-1 Health Coaching

One of the biggest features associated with Noom comes in the form of health coaching. The 1-on-1 sessions are ideal for beginners and can begin to fine-tune how the program is built around your needs.

The benefits of coaching include:

• Ongoing assistance with the help of a professional
• Easier to remain on track while dieting
• Immediate access to answers for difficult questions

Taking advantage of this information and using it in your daily routine is essential. This is something Noom does better than anyone else in the weight loss industry. The high-quality information will make your diet stand out and yield results.

Interactive Quizzes

An underrated feature with Noom would have to be the set of interactive quizzes. Weight loss is all about the journey and that includes what you learn about the process. There’s so much information available and so little time to get through it.

This is why Noom’s team of specialists takes the time to offer focused quizzes to guide members. It can be a great way to learn more and adapt based on what’s being taught.

Noom App Download

2. Lose It!

Insights & Patterns

One of the main features of this app has to involve insights and patterns. In general, the app takes the opportunity to provide consistent feedback for a person’s eating habits, timings, and everything else associated with weight loss.

The benefits include:

• Consistent insights into losing weight
• Understanding patterns in current eating behaviors
• Lists strengths and weaknesses of a person’s lifestyle

This is beneficial for those who want to make sure they are trending in the right direction. The information is well laid out, easy to understand, and fully modernized.

Fitness Guides

The app provides a long list of fitness guides to help those who want to further optimize their lifestyle. It’s not just about eating, but also about learning how to make a well-rounded change to your body.

This is where Lose It! begins to offer something unique and meaningful.

The fitness guides are packed with quality information and are routinely updated based on modern requirements.

Fitness Logging

Noom Approved Snacks

The logging process is a big part of what the app does. It is designed to make sure users can quickly sign up and begin tracking what they are eating through the app.

The benefits include:

• Easier calorie counting while dieting
• Seamless integration into a person’s lifestyle
• Continuous updates for the tracking algorithm

It records everything seamlessly making the tracking process a breeze.

Noom App Won't Open

Tracking Personalized Goals

Personalized goals are a big part of what this app has to offer. This means users can quickly highlight goals and see how they are doing based on their logs.

The app will also provide updates based on these goals to keep users heading in the right direction.

Coaching vs Calorie Counting

There is a distinct difference between the two apps when it comes to coaching.

The average person is going to want advice along the way. For example, let’s assume you have a personalized weight loss regimen in front of you and a question pops up in your mind. With Lose It! you won’t be able to ask anyone for further information about what to do. The same doesn’t apply to Noom.

Noom has a straightforward, fully personalized 1-on-1 coaching option available through the app. This means users can quickly speak to a qualified professional to learn more about what needs to be done.

The benefits of Noom’s coaching include:

• Personalized Weight Loss Programs
• Faster Results
• Easier to Make Adjustments on the Go
• Physical and Psychological Weight Loss Programs

Being able to take advantage of something like this is a game-changer. It is something users can enjoy without having to think about finding answers on their own.

For beginners, Noom is a wonderful starting point due to its coaching setup. Take the time to dig through various questions, speak to a coach, and fine-tune how your weight loss program is designed. This is a great way to optimize everything and continue to improve your quality of life.

Lose It! is unique with its calorie counting, but it’s not enough compared to Noom. Being able to track calories is only a starting point in your weight loss journey. There’s a lot more that goes into it, which is why Noom stands out with its coaching option.

Pricing Comparison: Is Noom or Lose it! Cheaper?

1. Noom Pricing Options

• Monthly Plan: $59
• Two-Month Plan: $99
• Four-Month Plan: $129
• Six-Month Plan: $149
• Eight-Month plan: $159
• Annual Plan: $199
• Free Trial: 14 Days

2. Lose It! Pricing Options

* Annual Plan: $39.99
* Lifetime Without a Premium membership: $189.99
* Lifetime with a Premium membership: $149.99 USD
* Ad-Supported Free Version

Both apps offer free versions with Noom’s being a free trial. If the goal is to see what these apps are all about, it’s recommended to give them a chance with a short trial run. In general, Lose It! offers a free version that is covered with ads, but it is an option available to those who don’t want to spend a penny.

However, Noom stands out due to its world-class selection of features at an affordable price point. To make sure you are fully satisfied with what the app has to offer, it’s best to go through the 14-day free trial. This will shed light on what the app is all about and how it works.

Summary: Is Noom or Lose it! Better?

When it comes to weight loss and health apps, both Noom and Lose It! offer an exciting set of benefits. However, Noom stands out due to its comprehensive user interface, intriguing weight loss plans, and a psychology-based approach that’s ideal in seeing results.

Too many apps do the bare minimum, but Noom offers everything a user could ever need to lose weight and hopefully keep it off for good. It’s a great short and long-term solution users can rely on as they go through the ups and downs of weight loss.

Sources